
21 Years in Real Estate • Founder of Foxtrot Company • $35M+ Annual Volume •
Hundreds of Agents Mentored



You’re Busy, But Not Growing
You’re working hard, showing homes, writing offers, and chasing leads—yet every month feels unpredictable. You’re doing everything… but not seeing steady, repeat business.
Your Pipeline Feels Like a Guessing Game
One month it’s packed, the next it’s dry. You’re never sure where the next client will come from, and “hope” has become your marketing strategy.
You’ve Tried Every Lead Source Out There
Online leads, postcard mailers, Zillow ads—you’ve done it all. But most of them drain your wallet, not fill your schedule.
You Have Great Clients, But No System to Stay in Touch
You know people love working with you, but without a plan, months (or years) pass before you reach out again—and by then, someone else already has.
You Want to Be Top-of-Mind… Without Feeling Salesy
You care about relationships, not scripts. You’d rather send a thoughtful message than spam your sphere—but you need a way to do it consistently.
You’re Exhausted by “Always Be Posting”
You’re tired of trying to keep up with social trends. You want a business that runs on real connection, not algorithms.
You’re Ready for Freedom, Not Burnout
You built this career for flexibility and fulfillment, not to live in panic mode between closings. You’re looking for a way to make your business sustainable—year after year.
If You Nodded “Yes” to Any of These...
Identify Your VIPs
Learn who truly belongs in your inner circle, not just past clients, but the people most likely to refer you again and again. Karen walks you through how to segment, rank, and understand the relationships that power your pipeline.
Create Your 12-Month Touch Plan
Using Karen’s workbook and templates, you’ll design a year’s worth of intentional, meaningful touches that keep your clients connected. From handwritten notes to small gifts and check-ins, you’ll always know what to do next and when.
Systemize & Share
Turn your plan into an organized, sustainable system that runs year-round. You’ll learn how to document your program on social media (without feeling salesy), delegate tasks, and manage it all with consistency.
Referrals Mastery isn’t about generating cold traffic.
It’s about turning the relationships you already have into consistent, predictable referrals, with real systems, real structure, and real strategy.
Karen Hall didn’t learn this from a book.
She built it over 21 years in the industry, through thousands of closings, mentoring agents, and leading a $35M+ brokerage powered entirely by repeat and referral business.
When you join this program, you’re not just buying a course.
You’re getting the exact framework Karen uses to run her own business every single day.








For over 21 years, Karen Hall has built one of the most respected real estate businesses in the Mid-Atlantic, not by chasing leads, but by serving people.
As the Founder and Principal Broker of Foxtrot Company, Karen has guided hundreds of agents and families through one of life’s biggest investments, earning a reputation for calm leadership and consistent results.
Her secret?
A simple belief that relationships outlast transactions.
The VIP System was born from that philosophy, a framework she developed, refined, and used to help her team generate over $35 million in annual sales, almost entirely through referrals and repeat clients.
Now, she’s sharing that playbook with you so you can build the same kind of loyal, referral-driven business that lasts for decades.


Building a referral-driven business isn’t just about staying in touch, it’s about creating a system you can repeat for years.
And when you do that well, the return compounds in ways most agents never experience.
Karen built her business this way.
Foxtrot grew this way.
And with this course, you can build the same foundation.
Referrals Mastery Course (Full Training)
A complete, step-by-step curriculum that shows you exactly how to build a business grounded in relationships, consistency, and referral strategy.
Value: $1,200
The VIPerks Workbook
(Downloadable Companion Guide)
Prompts, exercises, worksheets, and your full 12-month referral calendar all in one place — created to turn the concepts into a working plan.
Value: $150
A Personalized Yearly Referral Plan
By the end of the course, you’ll walk away with a finished, actionable referral calendar tailored to your business.
Value: $600
Real Examples, Touch Ideas & Messaging Templates
Actual touches, follow-up examples, and relationship-building ideas Karen’s team has used for years in a successful referral-based business.
Value: $250
Lifetime Earning Potential: Up to $850,000+
When you build a referral system that works, and you apply it every year, the long-term return can be extraordinary.
The average agent earns $8,500–$15,000 per referral-based transaction depending on market.
With consistency and intention, this system can generate dozens of referrals each year, year after year.
The Referrals Mastery Course is designed for real estate professionals and service-based entrepreneurs who want to grow through referrals and repeat clients, not cold calls or ads.
Whether you’re a new agent building your first sphere or a seasoned broker refining your systems, this framework adapts to your business.
Everything inside the course is straightforward, visual, and easy to follow.
All you need is your computer and a willingness to learn and implement, no special tools or complicated software required.
The Referral Mastery Course is self-paced and designed for busy professionals.
You can finish the video lessons in a weekend, or work through them gradually. By the end, you’ll have a working 12-month referral plan ready to implement.
Enrollment is a one-time payment of $499 — no subscriptions or hidden fees.
Yes!
The principles of connection, consistency, and value apply to lenders, stagers, financial advisors, and other relationship-driven professionals. If your business depends on referrals, this system works.
Immediately.
Once you enroll, you’ll get instant access to your dashboard and can begin the very first lesson right away.
The course is self-paced, but Karen regularly shares updates and tips with members.
From time to time, you’ll also be invited to join optional group Q&A sessions and bonus trainings.
If you’d rather skip the setup and have a complete, customized system built for your business, our team offers a limited number of Done-For-You packages for course members. It’s the same proven framework, tailored to your brand and market, with Karen’s personal input. Click through to learn more.
You don’t need more leads. You need a plan that keeps the right people connected and referring.
This course gives you everything you need to build a business that grows through trust, not transactions.
Lifetime access • Self-paced • $499 one-time enrollment


Copyright 2025. Karen Hall & Foxtrot Company. All Rights Reserved.